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RESEARCH ON MAIN STREET

Using the Web to Find Local
Business and Market Information


By Marcy Phelps

Foreword by Mary Ellen Bates

"This book covers an area of business research that simply hasn’t been addressed before, and it fills an important gap in any researcher’s toolkit."
 - Mary Ellen Bates, Bates Information Services, Inc.

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Links to resources mentioned in Research on Main Street

Chapter One
Planning the Trip: How To Approach Local Business Research

Demographics: A Guide to Methods and Data Sources for Media, Business, and Government, by Steve Murdock, Chris Kelley, Jeffrey Jordan, et al. (Paradigm Publishers, 2006): This book includes a description of geographic definitions in demographic sources.

Google Maps (maps.google.com): Before getting started on a local project, familiarize yourself with the geographic details of your targeted location. Run a search in Google Maps to view boundaries and nearby places.

ThomasNet (www.thomasnet.com): This database of manufacturing firms and suppliers can be searched by location.

Latest News

Upcoming book signing:
Computers in Libraries conference
April 7, 2014
Washington DC
Hope to see you there!

Marcy quoted in Entrepreneur magazine
Hacking the U.S. Census for Market Research

Marcy's article published in
Huffington Post!
Know Before You Grow:
Key Resources for Learning about your Customers and Competitors


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Research on Main Street is also available from:
Amazon.com
&
Colorado Chapter, Business Marketing Association
(Proceeds go to BMA Colorado)

Research on Main Street is available in e-book format!
Sony Reader
Nook
Kindle


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